Design that,
just works.

Brand, web, product design.
One designer, start to finish.

Sophie Evans sitting cross-legged on the studio floor with a laptop, coffee and printed layouts
Brand, web & product design Free brand audit below One designer, start to finish Say hello below
About
Sophie at home in a cream sweatshirt holding a mug, plant shelf and gallery wall behind her

Strategy, craft, warmth.

Sophie Evans is a designer working across brand, web, digital, and UI for founders and brand teams in sports, hospitality, broadcast, and premium consumer. She operates as a full-service creative practice (not an agency, not a freelancer who just makes logos) with a strategic approach that spans positioning, visual identity, digital product, and design systems.

Every project starts with understanding the business, the audience, and the competitive landscape. The design follows from there. One designer from brief through to delivery. No layers in between.

Independent designer. Based in the UK.

“Design should not just be beautiful. It has to work for your business.”
Selected clients
Arsenal DreamWorks BBC Sky Channel 4 Barclays NHS
Services

Full-service
creative practice

Everything from positioning to production. One designer, the full picture.

01Strategy & DirectionPositioning, audience, and the story you need to tell
02Brand & IdentityVisual systems that stretch beyond the logo
03Web & DigitalSites built to perform, not just look the part
04UI & ProductInterfaces designed to feel obvious from day one
05Social & ContentTemplates and frameworks your team can run with
06AI Design Systems & WorkflowsOn-brand assets, generated at scale
Selected work

Recent case studies.

How the work comes together, end to end. More landing soon.

Nuvita Lab, a premium Shopify store and brand image library
Shopify · Imagery · Renders

Nuvita Lab

A Shopify store for a premium NAD+ wellness brand, with a curated brand image library and a suite of product renders behind it.

Read the case study →
Clara Pinto, an editorial Squarespace shopfront for a London wool and textile studio
Squarespace · UX · Editorial

Clara Pinto

An editorial, mobile-first refresh of a London wool studio’s Squarespace store, built to convert.

Read the case study →
Fortiter, a brand identity and Squarespace website for an independent legal consultancy
Squarespace · Identity · Legal

Fortiter

A full brand identity and Squarespace website for an independent legal consultancy, launched from scratch and handed over ready to run.

Read the case study →
Questions

The things people ask first.

The ones that come up most. The rest are on the FAQ page.

How much does a website cost?

Every project is quoted individually, with a fixed quote back usually within 48 hours.

Do you work with Squarespace?

Yes, most of the sites I build are on Squarespace.

Do you work with Shopify?

Yes, for anything selling products.

How long does it take?

One to two weeks for a single page, two to three weeks for a small site, and six to eight weeks or more when the brand is made alongside it.

Do you work with smaller budgets?

Yes. I work across a wide range, from single pages through to full brand and ecommerce builds.

Can you do the brand and the website together?

Yes, and it is usually the better way to do it. It is quoted as a single project.

Smaller jobs always welcome: logos, landing pages, one-off fixes Just the brand, no website? That works too All questions, answered in full
Say hi
Let’s work together.
Got it. I’ll be in touch.

Thanks for reaching out. I’ll review your message and reply within 24 hours.

Prefer email? hello@sophie-evans.com

Free

Quick brand audit.

Drop your URL and I’ll send you a one-page PDF with 5–6 observations, quick wins, and one strategic recommendation. No strings.

Visual consistency Messaging clarity UX quick wins One big recommendation
I’ll review your site personally. Usually within 48 hours.
Got it. Your audit is on its way.

I’ll take a look at your site and send a one-page PDF to your inbox. Expect it within 48 hours.